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21 Days BRand Management Integrated Program

Key Learnings

SALIENT FEATURES

Younity Communicator

Ms. Vrinda Tekchandani

10+ Cohort based program delivered

  • Manager- Partnerships and Growth, Blockwiz
  • Consultant- Partnerships and Growth, GameStar Exchange
  • Ex-Senior Sales and Marketing Consultant, Eatio
  • Ex-Key Account Manager, Zomato
  • Ex-Management Trainee, Kotak Mahindra Bank
  • Ex-Marketing Trainee, Taj Hotels Resorts and Palaces  
  • MBA, IBS Business School Mumbai

ROADMAP FROM LIVELEARNING TO PLACEMENT

A Curriculum which matches the JD’s of 75% MNC’s

  • Basics of Branding, Brand Elements and Brand Equity
  • Why do Brands Matter ? Case study of Coca Cola, Zomato and CRED
  • Brand Strategy development from Scratch
  • Strategic Brand Management
  • Building a personal brand across multiple platforms and monetising it ?
  • Taking a brand online to building a brand online.
  • Project: Take a Brand and build the strategy on How to Monetize it ?

  • Brand Building Strategy
  • Customer based Brand Equity and Performance
  • Brand Resonance
  • Brand value chain
  • Brand Elements
  • Designing Marketing Program (Element to Prototype)
  • Measure and Manage Brand Performance
  • Measuring sources of brand equity: Capturing customer mindset
  • Measuring the outcome of brand equity: Capturing market performance
  • Brand Value Chain
  • Building a strong brand- 4 steps to brand building
  • The science of branding
  • Building brand communities
  • Designing Marketing programs to build brand equity
  • Integrated marketing
  • Product strategy
  • Pricing strategy
  • Channel strategy
  • Integrating Marketing Communication.
  • Leverage Secondary Brand Associations, to build brand equity

  • Measuring and interpreting Brand Performance : Developing Brand equity measurement and management system
  • Growing and sustaining Brand equity
  • Designing and implementing brand architecture strategies
  • Brand portfolios
  • Brand hierarchies
  • Corporate branding
  • Introducing and naming new products and brand extensions
  • Building a global brand strategy.
  • Leverage Secondary Brand Associations to build brand equity
  • Digital Brand- Influencer Marketing- Personal Branding. 
  • Project on the theme : “Digital cum offline brand that lasts”.

key takeaways

Who is this program for ?

younity Certificates awaiting for you !

Govt Recognition

Our all certificates has stamp of startup India which is a govt initiative as we are registered with them

Verified

Received a mentor signed certificate with younity’s official logo to verify your certificates & increase value to your career and experience

Licenses and certificates approved

Post this certificate in LinkedIn profile to increase your job prospects

Lifetime validity

Post this certificate in LinkedIn profile to increase your job prospects

1500+ Students turned Brand managers said its the most affordable yet Valuable with Lots of Fun while discussing with Ms. Tekchandani

Time is running out, Book Your Slot now!

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Why is Younity Younique ?

Frequently Asked Questions

Younity is an ecosystem which focuses on 3 P’s of every student’s life i.e. Professional, Personality and Personal. We are currently working under two categories of Younity Community and Younity LiveLearners wherein we are providing live interaction two-way communication sessions to the students with an aim to disrupt the market of education technology industry by filling the space for curiosity and doubt solving for the students.

Younity LiveLearn means learning the content of the courses and membership through 100% live interactive sessions with complete recording assistance by industry experts. 

Government Recognition: Our all certificates have a stamp of Startup India which is a government initiative as we are registered with them.

Verified: Receive a mentor signed certificate with Younity’s official logo to verify your certificates and increase value to your career and experience. 

Licences & Certification Approved: Post your certificate on your LinkedIn profile under the category of Licences & Certification to increase your job prospects.

Lifetime Validity: Get lifetime valid certificates to enhance your professional credibility forever. 

No, because Youtube doesn’t provide live interactive sessions and doubt solving assistance with industry experts.

After the payment for the program, you will receive a confirmation mail immediately and will get added to the respective group immediately for all the session links and updates. You will also receive updates via email. 

Yes, there is complete summer and winter internship assistance where our mentors will recommend you to various companies on the basis of the evaluation of your skills and personality.

Yes, our curriculum is designed and curated which matches the JDs of 75% MNCs with 70% practical exposure and 30% theory assistance. Moreover, our mentors teach with a practical learning approach and give insights about the domain to make an individual job ready.

The course will be completely live as we promote the actual learning of 2-way communication. However, we also provide recordings after every session for future reference irrespective of whether you have attended or not.